2019-2023
Sunglasses
We met Zane (Founder of Lexxola) in 2019. As the brand had just launched for online D2C, the initial challenges were to optimise the website experience and refine the branding. As sunglasses are seasonal products, we brainstormed on how to turn the product into fashion accessories that clients can wear all year long. Hence the slogan “tools for the city” was created.
Over the last 4 years, we have launched four new versions of Lexxola website as the brand has been evolving rapidly. We've been applying best e-commerce practices to provide an optimal user experience so the brand can reach the right audience and improve key metrics to maximise sales
Branding & Web design
During our initial meeting in 2019, we engaged in thoughtful discussions centered around branding, effectively reaching the target audience, and ensuring an optimal user experience. Collaboratively, we developed innovative ideas, conceptualizing screens such as product pages, the homepage, and selecting fonts that would capture the essence of vibrant city life.
WEB Development
As time progressed from 2020 to the present, we witnessed the brand's evolution firsthand. Our primary focus shifted towards front-end development, where we dedicated our efforts to implementing industry best practices. With a strong emphasis on user navigation and overall experience, we meticulously crafted interfaces that seamlessly guide users through the website.
Design Awards
Successful brands
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